Hospital Outcomes Analytics
About Project
Hospital Outcomes Analytics is a data-driven project focused on improving healthcare quality and operational efficiency. By analyzing critical metrics such as patient readmissions, mortality rates, length of stay, wait times, and patient satisfaction, the project identifies patterns and insights that help hospitals deliver better care. The analysis emphasizes a holistic approach, considering both clinical outcomes and overall hospital performance.
The project leverages Tableau to create interactive dashboards and visualizations, making complex data easily understandable for healthcare administrators and clinicians. These dashboards allow real-time monitoring of key performance indicators, helping decision-makers quickly identify inefficiencies, optimize resource allocation, and proactively address potential risks.
By combining predictive insights with historical and current data, Hospital Outcomes Analytics supports a more patient-centered approach to care. The project demonstrates how advanced analytics can enhance operational efficiency, improve patient experiences, and drive better outcomes for both healthcare providers and patients, ultimately transforming the way hospitals manage performance and quality of care.
Summary
The analysis revealed that while overall sales were strong, profitability was inconsistent due to regional underperformance, high product returns, and ineffective discounting. Technology products delivered the highest profit margins, while certain office supplies and furniture categories eroded profitability. Customer segmentation showed mid-frequency buyers as an untapped opportunity for loyalty programs. Additionally, shipping delays and negative profits in some cities highlighted operational inefficiencies.
Overall, the study translated raw data into strategic insights—showing how smarter discounting, targeted marketing, improved shipping, and customer loyalty initiatives can significantly improve business performance.
Recommendations
Regional Growth: Focus marketing and sales strategies in South & Central to close performance gaps (+15–20% growth).
Discount Optimization: Limit heavy discounting in Office Supplies & Furniture to protect profit margins (+10–12% profit).
Customer Retention: Launch loyalty programs for mid-frequency buyers to boost Customer Lifetime Value (+12–15%).
Returns Management: Improve product quality and support, particularly in Office Supplies, to reduce return costs (-10–15%).
Shipping Improvements: Speed up Standard Class shipping and promote First Class to enhance customer satisfaction (+5–7%).
City-Level Audits: Review underperforming cities (e.g., Abilene, Beaumont) and replicate successful strategies from top-performing locations like NYC (+10% margin recovery).